Seller Representation
Bob carefully studies their property, current market trends, and various statistics to assist the seller in understanding the value of their property. His advocacy and careful attention to marketing and transaction details, along with strategic planning are instrumental in protecting each seller’s equity and meeting their goals, by attracting the best price and terms.
Bob's Listings ... see how your property might be presented
Testimonials ... what buyers and sellers are saying about Bob Parris
Sample of my Marketing Tools
1. Comprehensive services from pre-listing to after closing
2. Detailed analysis of the value of your property
3. Carefully compiled statistics are used to help with pricing
4. Helpful advice about preparing your property for sale
5. Target Marketing including targeted e-mail promotion
6. Print Advertising in the Chicago Tribune & local papers
7. Color, multi-photo property information flyers & brochures
8. MLSNI & MAP MLS database input & management
9. Attractive yard sign & customized sign riders
10. Powerful Internet Presence:

96% of buyers use the Internet to obtain information about homes*
*SOURCE: 2006 National Association of REALTORS
*Property information input for two MLS databases & interactive reports from targeted buyers
*Exclusive marketing relationship with Yahoo! Real Estate
*Exclusive Online Seller Advantage market reports & property 'webview' statistics
*Customized REALTOR.com Showcased Listings Program & property 'webview' statistics
*Customized property-specific web address program & property 'webview' statistics
*Customized VHT or Obeo virtual tour and multi-photo web page
*Chicago Tribune Enhanced Listing Program & Online Open House Program
*Placement of each property on over 80 unique websites
*Use of statistics to assist with pricing, showing, negotiation, and planning
Bob enjoys using his real estate skills to provide the following services:
Interpreter Bob Parris ~ Prudential Rubloff 847.650.1999 Direct
The real estate market has a language all its own. My job is to listen and interpret what the market is saying to us. The "words" of this language can be written offers, client feedback and/or in offers we don’t receive that competing properties receive.
Marketing Expert
Positioning your property in any market requires the right tools. My marketing plan will be designed from proven, scientific marketing strategies - many of my tools are copyrighted and trademarked to Prudential Preferred Properties. As I build a demographic profile of the buyer for your home, I will factor many key market elements that will impact a buyer’s decision.
Skilled Communicator
Relationships are built on frequent, honest communication. I will be constantly in touch with other Realtors who show your property – always looking for feedback and asking for second showing opportunities. At our meeting, we will create our own commitment to communication and discuss the frequency and ways we will keep in touch with one another.
Negotiator
Often emotions run high when an offer is made on a property and my clients depend on my training in negotiating contracts to ensure and secure their position. Protecting your equity and negotiating for you the best terms is an extremely important part of my role in this transaction.
Highly Attuned to Detail
Transactions are made and broken in the details. With the utmost care, every detail of your transaction will be handled appropriately from the beginning to the successful completion of your transaction.
Advisor
I aspire to be your trusted Real Estate advisor - an earned position. I will often ask a lot of questions and listen carefully to your answers. By identifying your core values, I can best align my recommendations to offer proper and consistent advice that will help you to accomplish your Real Estate goals.
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bob@bobparris.com 847.425.5511 Fax